The New Trailers - whole film in a 2 minutes. What the why? - by SubJeff
SubJeff on 17/12/2013 at 20:33
Here is a classic example. New film coming out called Welcome to Yesterday: (
http://www.youtube.com/watch?v=RsiCIpUDsJY&hd=1)
The entire plot of the film is in this trailer. Like all of it. We know how it starts, how it progresses, how it alters the people, what they decide to do and finally how they do it, which is also the "twist".
Why do they do this? When the trailer started I was interested but 45 seconds later I'd resolved not to see it. Not in some self-righteous fight against this type of trailer but really because I now know exactly what is going to happen. It's not like it's a character study or a comedy with loads of jokes I'll be missing out on; it's a sci-fi thriller that has told me all about the sci-fi already, and all about the thrills.
This isn't the first time I've seen a trailer like this that has stopped me going to see a film I'd have been interested in if it weren't so spoiled, nor will it be the last.
And I'll wager I'm not the only one this is happening to.
Yakoob on 17/12/2013 at 21:55
"New" trailers? This stuff has been going on for ages. One of the main reasons I avoid watching film trailers like the plague....
SubJeff on 17/12/2013 at 23:16
Yeah, I think it's gone on in the USA a lot longer than it has over here. I remember watching a Chinese film years ago on DVD; I'd seen it at the cinema in Taiwan and we watched the DVD included trailers. The standard one was the one I'd seen on TV in Taiwan and was pretty much like a UK trailer. But the US one was essentially the entire film compressed into 3 minutes.
I thought it was odd but I later came to realise that you poor guys have been dealing with this for years.
This new Godzilla teaser trailer, for example, is just like a standard UK trailer.
faetal on 17/12/2013 at 23:31
Ever watch those US TV programs like "World most savage animal attacks" etc... where before, during, after the actual footage of the event, they basically tell you no fewer than 10 times what is about to happen, what is happening, what did happen?
Also note that the UK / Euro trailers tend to be a lot less revealing than the US ones. Basically, I think the film and television industry has complete contempt for US audiences for some reason.
Al_B on 17/12/2013 at 23:50
Not quite a trailer but some of the most annoying film experiences I've had is when cinemas used to sometimes play a "music video" full of clips of the film just before showing the film itself. :mad:
Quote Posted by NuEffect
The entire plot of the film is in this trailer. Like all of it. We know how it starts, how it progresses, how it alters the people, what they decide to do and finally how they do it, which is also the "twist".
It's actually possible that the trailer doesn't represent the film and what it's drawing on is from the first 30 minutes. If it's not (which I admit is more likely) then there must be a lot of padding which has at least meant the trailer has saved you wasting your time with it.
I have been fooled by trailers that I thought gave away the whole film before. "Click" seemed to be a typical Adam Sandler slapstick series of pratfalls from the trailer so I avoided it. Although there's an element of that in the final film it was only part of the story and was actually more interesting and deeper than I'd initially given it credit for.
Nicker on 18/12/2013 at 00:28
Givin' it all away trailers. My second pet peeve about Hollywood after crappy writing and crappier procedurals. OK, third pet peeve then. Same goes for tell all back covers on books and "synopses" on video wrappers.
I paid to see the story the director wanted me to see, not what some ad man thinks I need. A trailer should not contain any material from after the first act.
And comedies, no fair using all the funny lies up for the trailer.
Queue on 18/12/2013 at 01:28
This has been going on for quite some time here. I have a firm belief that a majority of the American viewing audience want to know exactly what to expect before going to see a movie just so they won't be surprised or have to follow along too closely—otherwise they probably wouldn't go to the cinema.
Why this is, who can say. One could probably make a pretty valid point asserting that we've been dulled so much by our overly vapid media that surprises are simply too confusing to the American mind.
... and don't you dare make us think!
Vivian on 18/12/2013 at 01:28
well I'm glad they summed-up michael bays version of primer in two minutes because it looks fucking shocking and now I don't have to watch it. The time-thing where you do something back in time and then it magically appears on you while your doing it is just SO FUCKING STUPID IT MAKES ME BRAIN HURT but then the whole blimmin concept of time travel is for goddamn idiots anyway.
NB this is how you trailer:
[video=youtube;LjLamj-b0I8]http://www.youtube.com/watch?v=LjLamj-b0I8[/video]
Vivian on 18/12/2013 at 01:34
and this
[video=youtube;DyLUwOcR5pk]http://www.youtube.com/watch?v=DyLUwOcR5pk[/video]
Gryzemuis on 18/12/2013 at 01:44
I noticed this trend ages ago. (10 Years maybe ?) And I don't even live in the US.
Trailers for comedies are even worse. They show you a 90-second trailer, with 10 jokes in it. Pretty good. A joke every 10 seconds. Then you watch the whole movie. 80 Minutes with 12 jokes in it, and 10 of those you've already seen in the trailers.
People who make entertainment have no pride. TV-makers making tv-shows they would never watch themselves. Films that are made for imbeciles. Games that are made for the lowest common denominator. The only goal is to make money. And the best strategy seems to be to target the biggest market. Which happens to be the imbeciles.